
“Whatever I do, my focus is simple: what is the outcome we want to realize and what is the impact we want to leave? Then my business and strategic advice helps build the right plan, built on a breadth of knowledge and intelligence, so that you can step forward with confidence. My goal is to help you succeed, not just survive, and I will be a fierce advocate for organizations that I’m proud to partner with.”
Shawn is a tested and proven business and communications advisor, with career experience that spans elected office, government, leadership, energy research and every facet of the energy sector. Known for his ability to take on difficult business and communications challenges, and to be a strong advocate with creative solutions, his work has taken him across North America.
He has managed significant corporate reputation, crisis communications and counter-activist campaigns for leading companies, and vividly understands what the public and opinion leaders need to hear when things don’t go according to plan. And it is that voice that he brings to the organizations he partners with.
In addition to leading cross-cultural communications and business project teams, Shawn has a deep and sincere passion for fostering impactful Indigenous relationships. As someone who has worked directly with community members and businesses over his career, he’s also spent signficant time increasing his knowledge and awareness to advance his commitment to Indigenous reconciliation. He used this experience to help pilot a new Indigenous-led contracting program with a leading pipeline company, and understands how to bring contractors, suppliers, Indigenous communities and businesses together to deepen the pool of talent and resources required to open up economic reconciliation opportunities.
Shawn is a graduate of the University of Calgary, where he earned a Bachelor of Arts in Political Science and Canadian Studies. He received a Risk Communication & Public Dialogue Certificate from the University of Calgary and the Centre for Crisis & Risk Communication He is especially proud of receiving the Indigenous Canada Certificate from the University of Alberta, and the 2005 Alberta Centennial Medal for Community Service.
